About Marlin Mobile
The Problem
The lack of standards and fragmentation that exist in the mobile web.
Marlin Mobile is perfecting the mobile web through user experience, performance, and optimization.
The fragmentation that exists within the mobile web globally (device, operating system, browser, network provider, etc) create a multiplier effect for quality assurance efforts pre and post deployment that are impossible for mobile web properties to proactively manage and thoroughly optimize.
The web enabled phone is on the precipice of becoming more pervasive than the PC and TV combined and is already the focal point for internet access in emerging and developing economies.
Marlin Mobile is creating products and services to ensure that the fragmentation does not further the ‘digital divide’, lessening the dichotomy between the internet experience haves and have nots.
The Solution
Mobile Web Performance, Mobile User Experience and Design, Mobile Web Analytics, Mobile Device Platforms, Mobile Site Optimization.
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